Concierges Enjoy a Night with Sinatra
Members of the concierge community enjoyed an evening of music, theatre and timeless classics with a visit to Sinatra The Musical, now playing in London’s West End.

A group of 50 concierges and their guests attended the showcase performance at the Aldwych Theatre.
Bringing the life and legacy of Frank Sinatra to the stage, the production features a world-class creative team, including two-time Tony Award-winning writer Joe DiPietro and Olivier Award-winning director and choreographer Kathleen Marshall.
Joel Harper-Jackson takes on the role of the legendary singer, alongside Ana Villafañe as Hollywood star Ava Gardner and Phoebe Panaretos as Sinatra’s first wife, Nancy Sinatra.
Featuring more than 20 classic songs, including That’s Life, One for My Baby, The Best Is Yet to Come and I’ve Got the World on a String, the musical offers an intimate portrait of the man behind the music, exploring the relationships and defining moments that shaped his extraordinary career.
Joel Harper-Jackson (Frank Sinatra) and Ana Villafañe (Ava Gardner ); Mia Savidant (Little Nancy) and Phoebe Panaretos (Nancy Sinatra); Marty Maguire (Marty Sinatra) and Jenna Russell (Dolly Sinatra) | © Brinkhoff-Moegenburg
The visit provided a wonderful opportunity for members to experience one of the West End’s musical highlights and enjoy an evening celebrating one of the greatest entertainers of all time.
Enrique Martín Avendaño, Senior Concierge at the Sofitel London St James, was one of the group who were 'wowed' by the show.
He said: "I really enjoyed the show, especially the second half. I’m not surprised it’s so popular."

Sinatra The Musical is booking to April 2027. Click here to find out more and to book tickets.



